Ammonia-free / PPD-free

Most hair dye formulas on the market still contain harsh ammonia and PPD, which effectively enhance the color intensity and application results. However, VAAIG believes this approach is too aggressive and direct for hair dye. So, what exactly are ammonia and PPD, and why does VAAIG remove them from the formula?
Ammonia in hair dye serves to open the cuticle, allowing the dye to penetrate the hair shaft. However, ammonia per se is irritating to the skin and scalp, particularly in the following areas:
Scalp Irritation: Ammonia fumes are highly irritating and can lead to scalp itching, burning, or allergic reactions.
Skin Allergies: Prolonged exposure to ammonia can cause skin allergies, redness, swelling, and inflammation.
Eye Irritation: The strong odor and fumes of ammonia can also irritate the eyes, causing discomfort.
Hair Damage: The high alkalinity of ammonia can damage the natural structure of hair, leaving it dry and frizzy.
PPD (P-Phenylenediamine) is a potent allergenic dye precursor commonly used in traditional permanent hair dyes. Its risks primarily involve:
High Allergenicity: PPD is a high-risk ingredient that can cause allergic reactions such as inflammation, itching, redness, swelling, and even edema. The risk increases with prolonged or repeated exposure.
Allergic Dermatitis: PPD can cause severe contact dermatitis, which may extend to the face and eye areas.
Health Risks: Some studies suggest that prolonged exposure to PPD may increase cancer risks, especially when using low-quality, inadequately tested PPD dyes.
VAAIG does not want our customers to experience the irritation and skin damage caused by ammonia and PPD. So, what benefits do ammonia-free and PPD-free formulas offer our customers?
Gentle and Non-Irritating (Suitable for Sensitive Scalp): Our ammonia-free formula eliminate the strong odors and burning sensations caused by ammonia fumes in traditional hair dyes. And the PPD-free formula reduce allergic reactions, making them especially suitable for sensitive scalps or those prone to allergies. This reduces the risks of contact dermatitis and swelling.
Improved Comfort: The ammonia-free formula eliminates irritating smells and discomfort during the coloring process, providing a more pleasant experience. It’s perfect for frequent hair dye users, as it reduces long-term damage to both the scalp and hair, minimizing irritation-related discomfort.
Scalp and Hair Protection: The formula without ammonia and PPD are gentler, helping to maintain the natural protective barrier of the scalp. It can reduce cuticle damage during the coloring process, helping hair retain its shine and softness, while minimizing hair damage.
Compliance with Strict Regulations: VAAIG’s ammonia-free and PPD-free hair dye products are more in line with international safety standards and certifications, such as the EU Cosmetics Safety Standard. These formulas are ideal for high-end markets that prioritize natural ingredients and safety.
How does VAAIG ensure the high quality and application result of the hair dye while maintaining a gentle and low irritating formula?
Alternative Coloring Agents + pH Control System:
We use a gentle alkaline agent, MEA (Monoethanolamine), which effectively opens the cuticle, similar to ammonia, while minimizing scalp irritation. Our precise pH control system ensures the stability of dye molecules and active ingredients, guaranteeing even color application and long-lasting results.
Polymer System:
We use high-performance polymers such as Polydimethylsiloxane (PDMS), known for its excellent water resistance and smoothness. This helps form a protective film during the coloring process, locking in dye molecules and reducing dye loss, ensuring even color distribution. It also enhances the hair's water resistance, reducing pigment loss after washing, resulting in long-lasting color and smoothness.
Double-Emulsification Technology:
We utilize advanced double-emulsification technology in the production of our hair color formula, ensuring high-quality color without irritation or hair damage. This technique meets the modern consumer's demand for safe, gentle, and long-lasting hair color products, in line with VA's commitment to product quality.
Precise Control of Emulsion Particle Size: Double-emulsification allows us to control the particle size of the emulsion, resulting in a finer, more uniform formula that distributes evenly over the hair. This minimizes the impact on the cuticle, keeping hair healthy and intact.
Improved Smoothness and Even Application: This technology reduces the viscosity and stickiness of the dye, allowing for smoother, more even application. It ensures consistent pigment distribution, avoiding irritation and uneven color, enhancing the user experience.
Preservation and Release of Botanical Extracts: Double-emulsification retains and releases natural plant extracts (such as aloe vera, olive oil, and tea leaf extracts), which, in combination with ammonia-free and PPD-free ingredients, help protect and soothe the scalp during the coloring process, reducing the risk of redness, swelling, or allergic reactions.
Longer Lasting Results: The fine dispersion and high stability of dye particles help the color adhere better to the hair, reducing fading speed and ensuring a longer-lasting color without frequent touch-ups.
Enhanced Antioxidant Properties: The emulsification system improves the dye's antioxidant capabilities, minimizing the degradation of the dye during storage. This ensures that the product maintains its quality and effectiveness even after extended periods of storage.

